Skill Diploma in Content Writing

  • 1 Specialization Module With Certificate

  • 3 Months Classroom / Online Program

  • 19 Advance Content Writing Modules

  • 160 Hours of Learning

  • Academic Projects

sentiment_satisfied

30,000+

Careers Transformed
people_alt

1,000+

Hiring Partners
reviews

4.9/5

Rating

Speak To Learning Advisor

Our Alumnus Work In

byjus
accenture
cognizant
amazon
google
tata
paragon
ktm
yahoo
moshimoshi

Career Transitions

30,000+ Alumnus To Network

sariga-sivanandan
Vishnu Teja

Research Intern

south

Adwords Strategist

sariga-sivanandan
Mohammed M

Sales Executive

south
Business Analyst
sariga-sivanandan
Arjita Bharti

Sales Executive

south
Senior Content Associate
sariga-sivanandan
Megha Parasar

Fresher

south

Digital Marketing Specialist

shruti-sahu
Shruti Sahu

Fresher

south
PPC Trainee
nikhil-ragesh-valath
Nikhil Ragesh Valath

Manager

south
Associate ORM
sariga-sivanandan
Sariga Sivanandan

Fresher

south
Associate ORM
anushobikha-s
Anushobikha S

SEO Executive

south
Digital Marketing Analyst
akshita-m
Akshita M

Program Associate

south
Senior SEO Executive
sariga-sivanandan
Swathi Ramakrishnan

Sales Executive

south
Senior Advertisement Officer
sariga-sivanandan
Shruthi Rajamani

Sales Executive

south
Business Dev. Associate
sariga-sivanandan
Pooja V

Sales Executive

south
Assistant Manager
sariga-sivanandan
Anupriya Singh

Sales Executive

south
Digital Marketing Analyst
sariga-sivanandan
Salman Fareez

Sales Executive

south
Digital Marketing Associate
sariga-sivanandan
Khushal Reddy

Sales Executive

south
SEO Intern
sariga-sivanandan
Swati Chauhan

Sales Executive

south
Digital Marketing Executive
sariga-sivanandan
Rashad Arukattil

Sales Executive

south
Digital Marketing Intern
sariga-sivanandan
Sanyam Jain

Sales Executive

south
Email Campaign Manager
sariga-sivanandan
Koyel Ghosh

Sales Executive

south
Social Media Manager
shreyas-yadav
Shreyas Yadav

Sales Executive

south
Digital Marketing Executive
sariga-sivanandan
Sonal

Sales Executive

south
Digital Marketing Intern
sariga-sivanandan
Bhoomika S Pawar

Sales Executive

south
Digital Marketing Executive
sariga-sivanandan
Durga Prasad

Sales Executive

south
SEO Analyst

LEARNING. TEACHING. EVALUATION.

Learning Methodology

Delivery in Classroom/Online Mode

Learn through online live sessions from top faculty along with self-paced learning through pre-recorded videos and other comprehensive learning materials. Get more practical exposure with boot camps and workshops in physical mode.

Self Study Material

Pre-recorded audio-video lectures are available on the LMS PLatform. Training materials like PDFs, videos, and pre-recorded case studies make learning more immersive, interactive, and interesting.

Project Centric Learning

Get an in-depth understanding of each module through an academic project and multiple assignments. Uncover the experiential learning experience with individual and group projects for a better understanding of the concepts.

Online Bootcamps & Workshops

Our live classrooms organize intense boot camps and workshops that give you an opportunity to practically learn all the necessary skills that companies actually look for in a potential candidate when they start hiring.

Industry Tools & Case Studies

Learn premium tools used by the industry professionals and explore various case studies involving growth strategies in different domains and get real-time practical exposure to how brands function.

Job shadowing

Secure a part-time job with our corporate clients right from the start of the program. Gain one-of-a-kind practical exposure and valuable insights into job requirements and the tasks provided

Discussion Forums

Interact through online discussion forums on the LMS. Share or exchange innovative ideas and opinions with your peers and faculty members to bolster your learning experience.

Industry Webinar From Guest Faculty

Learn and master your skills with online webinars by top industry experts around the world who will share their real-time subject knowledge & experiences.

Top-Notch LMS Platform

Get round-the-clock (24x7) access to our comprehensive study materials online to upskill anywhere, any time, and any number of times, at your convenience.

Delivery in Classroom/Online Mode

Learn through online live sessions from top faculty along with self-paced learning through pre-recorded videos and other comprehensive learning materials. Get more practical exposure with boot camps and workshops in physical mode.

Self Study Material

Pre-recorded audio-video lectures are available on the LMS PLatform. Training materials like PDFs, videos, and pre-recorded case studies make learning more immersive, interactive, and interesting.

Project Centric Learning

Get an in-depth understanding of each module through an academic project and multiple assignments. Uncover the experiential learning experience with individual and group projects for a better understanding of the concepts.

Online Bootcamps & Workshops

Our live classrooms organize intense boot camps and workshops that give you an opportunity to practically learn all the necessary skills that companies actually look for in a potential candidate when they start hiring.

Industry Tools & Case Studies

Learn premium tools used by the industry professionals and explore various case studies involving growth strategies in different domains and get real-time practical exposure to how brands function.

Job shadowing

Secure a part-time job with our corporate clients right from the start of the program. Gain one-of-a-kind practical exposure and valuable insights into job requirements and the tasks provided.

Discussion Forums

Interact through online discussion forums on the LMS. Share or exchange innovative ideas and opinions with your peers and faculty members to bolster your learning experience.

Industry Webinar From Guest Faculty

Learn and master your skills with online webinars by top industry experts around the world who will share their real-time subject knowledge & experiences.

Top-Notch LMS Platform

Get round-the-clock (24x7) access to our comprehensive study materials online to upskill anywhere, any time, and any number of times, at your convenience.

Our Course Curriculum

  • What is Content?
  • The Different Types of Content (Text, Audio, Print, Video)
  • What is Content Writing & Introducing other terms (Content Marketing/Management/Strategy)
  • The Essentials of Writing
  • Grammar (Punctuations, Sentence formation, Difference between American & British English and Common errors)
  • Tone & Its types
  • Style & Its Types
  • Difference between Digital Content & Offline Content
  • Structure & Its types
  • Layout Guide
  • Word Count vs Character Count
  • Content Marketing VS Content Writing
  • How to approach content creation
  • What is Pre-Write
  • The Process of Drafting
  • Write - The main step
  • Editing! Editing! Editing!
  • Publish - The final step
  • Research and Its Importance
  • Readability VS Searchability
  • SEO Keypoints for Content
  • Chosing the right Keyword
  • How to use Keywords in Content
  • How many keywords to use?
  • What are Meta Tags?
  • The Meta Title - Writing a catchy headline
  • The importance of the Meta Description
  • Build a functional, responsive website with WordPress
  • How to Install WordPress
  • Understand plugins & themes and how to find/install them
  • How to create page in WordPress
  • Gutenberg Editor: How to Navigate around the WordPress dashboard
  • User Management : Define roles of WordPress user
  • Protect their WordPress website from hackers and spammers
  • Website Maintenance
  • What is Creative Writing?
  • The Essentials of Creative Writing
  • Steps in Creative Writing
  • Tips & Techniques in Crreative Writng
  • Online Publishing Platforms
  • Types of Creative Writing
  • Fiction VS Nonfiction
  • Understanding Fiction Writing
  • Styles & Techniques in Fiction Writing
  • How to Write a Book?
  • Structure of a Book
  • Revising Format & Softwares To Use
  • How to Write a Proposal to the Publisher
  • What is Ghostwriting
  • How to write a Script
  • Dialogue Writing - The key component to stories
  • Writing Essays for College Applications
  • NaNoWriMo the ultimate writing contest & Apps to Help
  • Wattpad - The Writing platform for you
  • What are Articles
  • The different Types of Articles
  • Styles of Articles
  • Article Publishing Platforms
  • Writing Great Book Reviews
  • Creating Newsletters
  • Magazine Writing - The Guide
  • What is a Research Paper?
  • The Structure & Flow of a Research Paper
  • Article vs Research Papers - The Difference
  • Scientific Paper & Its Use
  • The flow of a scientific paper
  • Scientific Poster
  • Scientific Writing vs Research Writing
  • What is Blogging
  • The Tips for Blogging
  • Different Types of Blogs
  • An Article vs A Blog
  • What is a Pillar Page
  • Blogging Platforms
  • Blogger | Medium | Tumblr
  • What is Copywriting
  • Tips & Techniques of Copywriting
  • Web Copywriting - An Understanding
  • Google Ads Copywriting - A Guide to writing Google Ad Copies
  • Understanding Product Descriptions
  • Video Ads - 6 sec & 30 sec
  • Taglines, Punchlines & Slogans
  • Copywriting Strategies
  • Facebook and Its Posts
  • Decoding Instagram Content
  • What works on Twitter
  • LinkedIn - The Social Networking Platform
  • YouTube Videos & Desricption
  • What is Quora?
  • WhatsApp - The smart way to connect
  • The art of SMS
  • Make a Meme
  • Social Media Strategies
  • Emails and Its Importance
  • The Complete Structure of an Email
  • Writing Marketing Mails
  • The Importance of Business Mails
  • Adding Cover Letters to your Emails
  • Email Etiquettes to Follow
  • What is Web Content
  • Tips for Web Content
  • Types of Websites
  • Writing Content for the Home Page
  • Creating an About Us Page
  • Product Pages - The Conversion Generator
  • The Ultimate Landing Page
  • Guidelines & Safe Fonts to use on your website
  • Content Analyze Tools
  • What is a White Paper
  • The Structure of a White Paper
  • B2B White Papers
  • B2C White Papers
  • Tips & Techniques in Writing a White Paper
  • How to write a Press Release
  • Government Tender Notices
  • The Structure of A Press Release
  • Uses of Press Releases
  • What are Testimonials
  • Why and How are they used
  • What are Case Studies
  • The Structure of a Case Study
  • Types of Case Studies
  • Case Studies - The Importance
  • What Is Technical Writing?
  • The Different type of Technical Write Ups.
  • Create Great Resumes
  • How to Write for a Grant
  • Medical Writing and Its Uses
  • Writing a Proposal Writing
  • Writing a cover letter
  • User Manuals - Creating the guide for your audience
  • Logo Creating Software to Use
  • Canva - The Creative Tool
  • Concept of Post and Poster Content
  • Creating Infogaphics and Ads
  • Brochure - Understanding the Need & Use of a Brochure
  • What Are E-books
  • Structure, Format & Layouts of an E-book
  • How can I Self-Publish my Book?
  • Platforms for Self Publishing
  • Strategic vs. Non Strategic Content
  • Permanent challenges in creating effective content:
  • Broader structure for creating content for social media
  • Creating and promoting brands with strategic content
  • Segmenting markets
  • Understanding the target segments
  • Road map to create strategic content
  • Maslow theory of human needs adapted to content strategy
  • Porter’s 5 force model

Modules Covered

Live Projects

Tools Training

Case Studies

Certifications

Years LMS Access

Tools Covered

typ-03
adobe
adzerk
buzzsumo
digital-academy-360
figma

Live Projects & Case Studies

dvr Agency Live Projects Static Web Development

Get hands-on experience in creating and developing a static CMS website using WordPress. Work with different clients looking for quick WordPress website development.

dvr Agency Live Projects SEO Content

Work on live SEO projects and gain practical expertise on key elements of SEO strategies. Write optimized, engaging, and compelling website content for different clients.

dvr Agency Live Projects Social Media Content

Work on developing social media calendars and writing attractive captions. Learn how to create, post and re-post to drive organic traffic through clients’ social media handle.

dvr Agency Live Projects The Google Ads Know-how

Get a chance to work on designing Google Ad Copies for different clients. Execute the strategies to run clients’ paid campaigns on the search network.

dvr Agency Live Projects Various Content Types

Work on 30+ quality content types like articles, emails, brochures, business proposals, press releases, etc. that are error-free and compelling, for different clients.

dvr Agency Live Projects Case Studies

Work on case studies models to investigate and examine a business problem. Assist the experts to find alternative solutions and suggest the most effective resolutions to the clients.

The Learners Advantage

guidance

01

Networking & Industry Connect

We provide you with the best learning experience, where in you will get to choose from a wide variety of topics and work on industry-focused projects. You will be mentored by our top notch practitioners who will provide personal attention to all your queries and guide you along your journey.

support

02

Community of Learners

Community of Learners that connects you with people who share your interests and values. The platform helps you find like-minded individuals and communities, connect with them, and grow together.

networking

03

Live Projects & Internship

Get access to real-world projects from a wide range of industries and apply the knowledge gained during the course. Work on live projects and gain experience which you can showcase in your resume.

Global Presence

LEARNERS FROM 30+ COUNTRIES

Our learners are from 30+ Countries

ARE YOU LOOKING FOR MORE INFORMATION
ABOUT THE PROGRAMS?

Talk to our mentor

Share your contact details and schedule your appointment for free career counseling and guidance from our expert mentors.

Speak To Learning Advisor

Learners Speak

WHY CHOOSE DIGITAL ACADEMY 360 COURSES

Learners Speak

WHY CHOOSE dIGITAL aCADEMY 360 COURSES

Frequently asked questions

Content writing skills are well-defined online skills and a prerequisite for anyone wanting to make a significant mark in the marketing domain. Content writing training helps develop salient digital marketing skills, and also prepares the candidate to accelerate his or her career and assume impactful roles across several industries. Content writing is also a proven medium for marketers to brand their products and build professional relationships.

Furthermore, this content writing course and certification open you up to various career opportunities like never before. Content writers are one of the most sought-after professionals in the world today and the demand for them is going to increase tenfold. Digital Academy 360 equips you with the core skills required using this content writing course to empower your career in this domain.

The SDP in Content & Ad Copy Writing course is designed by industry experts who emphasize the need for planning, managing, and executing digital marketing activities that include overseeing the performance of integrated multi-channel online campaigns. Content writing course and certification at Digital Academy 360 give you a chance to master in-demand tools and explore the depths of social media and marketing. These aspects are essential to ensure a sound career for your future.

So, the key skills you learn here are fundamentals of digital marketing, advertising, social media, consumer behavior, persona building, brand management, online marketing essentials, and many such relevant skills. This content writing course and certification inculcates more than just technical skills and focuses also on how online marketing works.

Individuals looking to make a mark in the digital marketing or IT industry are the perfect fits for this course. However, marketing managers, digital marketing specialists, entrepreneurs, business owners, marketing consultants, and marketing & sales professionals will also benefit immensely from this content writing course program that allows them to fine-tune existing skills and learn ground-breaking digital marketing concepts.

With that being said, this content writing course is open to everyone. There is no age limit or difference in training based on gender or ability. Anybody can opt for a career in online marketing, especially because every person is a potential business owner. And to run a successful business, marketing plays a significant role. People who want a job or a career in marketing can also apply and become experts in digital marketing within a matter of months.

Individuals looking to make a mark in digital marketing are a perfect fit for this course. However, marketing managers, digital marketing specialists, entrepreneurs, business owners, marketing consultants, and marketing & sales professionals will also benefit immensely from this program that allows them to fine-tune existing online skills and learn ground-breaking digital marketing concepts. content writing courses and certifications get you job-ready for many careers in the field of marketing.

After having acquired skills through this content writing course and completing your certification, your growth trajectory depends on what course you want to take in your career. You can either choose to ply your skills for other businesses as a jobseeker or start your own business. In both scenarios, your expertise in digital marketing can help build more online enterprises for consumers across the globe. That is precisely what digital marketing specialists bring to the table.

Digital Academy 360 offers content writing courses and certification via both online and offline mediums. Since many applicants prefer the online mode of classes, our faculty carry out live training sessions online too. The students who prefer in-person training are welcome to use the classroom facilities that are available. In fact, candidates who prefer an online-only mode of training can even avail of a reduction in course fees.

Given how the pandemic took the whole world by surprise, we managed to rise to the challenge by keeping business industries afloat. Businesses shifted to offering their products and services online and so we adapted. So, wanting to train from home is a completely normal practice today and you can complete your content writing course and certification from home if you so wish.

The SDP in Content & Ad Copy Writing is a comprehensive program that offers extensive training in tools such as WordPress, Grammarly, Keyword Planner, Google Ads, Hootsuite, and many others. Because these are all industry-recommended tools, we provide premium access to the same for all our students. Because we believe in a hands-on approach, real-time access to leading online market tools is essential for better learning and easier understanding.

At Digital Academy 360, content writing courses and certifications are sophisticated and structured. Premium tools are used every day to execute social media campaigns and run online advertisements. Without in-depth knowledge of these tools, training would not be possible. Access to more than 40 premium tools is offered to all students to ensure that training is always consistent, clear, and conceptual.

The SDP in content writing course offers you 20+ global certifications after completing all the online modules. Some leading certifications are from Google, HubSpot, and our in-house certification from Digital Academy 360. These certifications are well recognized in the industry and will surely add value to your resume. While many young writing professionals labor too hard to complete even one certification, here we ensure you complete your content writing course within 3 months' time.

Our program focuses on hands-on exposure and includes 10+ live writing projects and case studies. You will be working on various domains such as education, real estate, health, corporate IT sector, and much more. The best part of live projects is that it is not limited to just viewing or monitoring campaigns but also writing for and managing them.

The live projects act as real practical experience that allows you to understand the ground realities involved in content writing. Such exposure to corporate culture and live online campaigns will further your career growth within a short period of time. Your writing certification is more valuable with real-time exposure.

Yes, you will have access to study material in the form of online presentations and manuals, and brochures in PPT and PDF formats. All learning material will be made available on our Learning Management System throughout the duration of the content writing course. This allows you to revisit classroom session videos at any time, anywhere. Here’s the kicker, all students get unlimited access to the LMS up to 2 years after the completion of the certification course.

Yes, all candidates have to complete the certification test at the end of the course to finish the content writing course. A minimum of 70% is required as the test score to be eligible to qualify for placements with Brandlution Agency and other marketing agencies for job opportunities. To be eligible for placements at multinational companies and bigger brands, a higher cut-off is used.

All certifications are only valid when the students have been tested and deemed bonafide. So the value of the content writing certification is subject to passing the final test and being a job-ready graduate.

At Digital Academy 360, we provide many courses and certifications under our Post Graduate and Skill Diploma programs. The SDP in Content Writing course is by far the most preferred course. Because this covers all the basics of marketing in this content writing course, it takes 3 months to complete.

To know the dynamic pricing of the entire course fee, you can reach out to our learning counselors by calling +91 73535 15515. You can also fill out the course form on our website to arrange a call back from our team.

Yes, you can. We offer installment options for all courses. There is 1 option available under the EMI scheme - 9 months. To make the payment structure much easier and less of a burden, students can avail EMI options and pay their fees accordingly. To know more about EMI options, you can get in touch with our career counselor by filling out the inquiry form online.

Yes, the basic eligibility to register for this content writing course is being a Graduate or having an equivalent level of education qualification along with good communication skills and basic computer knowledge. Our applicants are a healthy mix of college graduates and working professionals.

The basic requirement of having graduates is in line with the placement requirements of big brands. Because we ensure placements for all our students, we hold minimum criteria for all applicants. Other than that, basic computing skills are required to participate in all the modules, both online and offline.

To know more about different courses and fee plans, you are welcome to download the course brochures from our website. Additionally, if you are unsure about which content writing course is right for you, you can schedule a free counseling session with our learning advisors who will give you an in-depth understanding of online training courses and fee payments. All you need to do is call us at +91 73535 15515.

The SDP in Content & Ad Copy Writing prepares you for dynamic careers in the digital space. Some of these career options include:

  • Ad copy and content writer
  • Content creator
  • Content marketer
  • Content developer
  • Advertiser

MNCs, leading educational institutions, healthcare industries, and advertising agencies offer lucrative digital marketing jobs that encourage you to build successful careers using skills you learn in online marketing. There are also many other fields you can explore careers in as a writer.

While the average salary for a content writer depends on the individual’s performance and expertise, the pay package for freshers can range anywhere between ₹4 Lac to over ₹8 Lac per annum. Once a marketing professional gains 4 to 5 years of experience, he or she would easily be paid ₹10 Lac per annum and even more. The pay packages differ for the varied job positions and the performance of the individual, but overall a reasonable salary is afforded to all content writing professionals.

At Digital Academy 360, the average pay package that our alumni have enjoyed is ₹5 Lac per annum. The highest salary package of a student we placed was ₹9 Lac per annum for a fresher. That is why we take pride in our delivery of content writing courses.

This program provides you with a conditional offer letter as soon as you register for the course, ensuring that you have a position with Brandlution Agency even before you finish the course and are placed with us if you qualify. You can also opt out of this and pursue opportunities with our other placement partners too.

To avail of our numerous placement opportunities, there is a minimum requirement of passing the certification course with at least 70% marks. Additionally, an attendance record of 90% or more is also mandatory to be eligible for placements.

Absolutely! At Digital Academy 360, we go the extra mile for all our students. Learning at Digital Academy 360 does not stop at the content writing course and completing the certification. We go over and beyond to ensure that you get placed at a company that you love. This includes training you for interviews and helping you understand corporate culture. We also help you set up your LinkedIn profile and build a decorated tech resume that will increase your chances of being hired by top companies.

Yes, you can. Once you have completed your content writing course and certification, you will have upskilled and gained expertise in the realm of content writing. You also get placement opportunities at Digital Academy 360’s hiring partners but you are always free to pursue your career anywhere you like.

We empower the professionals that we train to be skilled and confident enough to find a career pursuit on their own. We always offer 100% support to all our candidates, no matter which course they choose.

Have more questions?

Talk to our Learning Advisor

Call

Whatsapp

Schedule

Demo