How to Use IGTV To Reach Your Target Audience?

How to Use IGTV To Reach Your Target Audience

Video marketing is a new buzzword in the world of Digital Marketing. Videos are turning out to be one of the most engaging content formats mainly because you can convey any information more fluently to the target audience. With videos gaining massive popularity, social media sites are coming up with a ton of additional features […]

How Best to Optimize Your Instagram Account and Posts?

How Best to Optimize Your Instagram Account and Posts

Before Instagram, people posted on Facebook about their personal happenings, so that friends and family could engage with them. Instagram is not far behind in being one of the popular social media platforms, especially with the younger demographic. Currently, Instagram has 1 billion active monthly users. It has grown from its humble beginnings as a […]

10 Ways You Can Use Instagram Stories To Promote Your Business

10 Ways You Can Use Instagram Stories To Promote Your Business

Today’s businesses have recognised the importance of having an online presence. Both big and small businesses have embraced digital channels, but the fact still remains that when people think of online presence, they associate it mostly with having a website. Often, other channels like social media are neglected, or even if they have a presence […]

A Universal Guide on Instagram Advertising

A Universal Guide on Instagram Advertising

Businesses have been using Facebook advertising for quite some time now. And advertising on Instagram is gaining more popularity among many businesses trying to promote their products/services on social media. Are Instagram Ads effective? This is a question that comes to the mind of many businesses as the image of Instagram is that of a […]